AI Insights · Timothy · April 2023
Top 5 Entertainment Apps on Android in Kenya Q1 2023
Explore the performance of the top 5 entertainment apps on Android in Kenya during Q1 2023, including trends in downloads, revenue, and active users.
During the first quarter of 2023, the top entertainment apps on Android in Kenya showcased varied performance metrics, reflecting their popularity and user engagement. Here, we delve into the trends for the top 5 apps: Netflix, Live Football TV HD Streaming, LIVE FOOTBALL SCORE APP, Showmax 1.0, and StarTimes ON-Live TV, Football.
Netflix maintained strong weekly downloads, starting at around 102K in late December 2022 and experiencing a gradual decline to approximately 42K by the end of March 2023. The app's weekly active users also showed a slight fluctuation, starting at 523K and ending the quarter at 469K.
Live Football TV HD Streaming saw a significant spike in downloads mid-quarter, peaking at 74K in the second week of February. Active users also increased dramatically during the same period, reaching 78K by the end of February before settling at 54K by the end of March.
The performance of LIVE FOOTBALL SCORE APP was notable, with downloads peaking at 99K in the week of February 20 and then decreasing to 2.6K by the end of March.
Showmax 1.0 experienced consistent weekly revenue, averaging around $2.5K throughout the quarter. Downloads showed an upward trend, peaking at 15K in mid-March. Active users remained stable, with a slight increase from 151K at the start of the quarter to 159K by mid-March.
StarTimes ON-Live TV, Football had a varied download pattern, peaking at 20K in mid-January and dropping to 5.5K by the end of March. Active users followed a similar trend, starting at 23K and ending at 16.5K.
These insights are based on data from Sensor Tower, where more detailed analytics can be accessed.