Top 5 Entertainment Apps on Android in Belgium in Q1 2023

In the first quarter of 2023, the top 5 entertainment apps on the Android platform in Belgium showed varied performance in terms of weekly downloads, revenue, and active users. Here are the key insights from Sensor Tower data.

Haircut prank, air horn & fart had a notable presence with weekly downloads fluctuating throughout the quarter. Starting at 12.3K downloads in the last week of December, the app saw a peak of 15.9K in the week of January 23 before gradually declining to 2.9K by the end of March. Active users exhibited a more stable trend, beginning at 59.8K and peaking at 74.3K in early February, before settling at around 63K in the last week of March.

Disney+ experienced consistent weekly revenue, peaking at approximately $55.2K in the last week of December and maintaining a range between $37K and $43K throughout the quarter. Weekly downloads saw a downward trend from 11K in late December to around 6.5K by the end of March. Active users for Disney+ remained relatively stable, fluctuating between 251K and 291K.

National Lottery Belgium saw its weekly downloads peak at 14K in the last week of January, but the numbers generally declined to about 3.2K by the end of March. Despite this, active users showed an upward trend, starting at 54.5K and reaching a peak of 88.1K in the first week of March, before ending the quarter at around 84.8K.

GoPlay had a varied performance with weekly downloads, beginning at 3.5K and peaking at 8.9K in mid-March, before declining to 5K by the end of the quarter. Active users for GoPlay showed a steady increase from 46.2K at the end of December to 60.4K in mid-March, finishing the quarter at 56.1K.

Lastly, VRT MAX started the quarter with 7.7K downloads, peaking at 10.2K in the second week of January, and then fluctuating to end at 5.6K in the last week of March. Active users saw minor fluctuations, starting at 47.2K and peaking at 50.6K in early January, before stabilizing around 46K towards the end of March.

These insights highlight the dynamic nature of user engagement and app performance in the entertainment category on the Android platform in Belgium during Q1 2023. For more detailed insights, visit Sensor Tower.