Top 5 Entertainment Apps on Android in Kenya Q1 2023

Throughout the first quarter of 2023, the top entertainment apps on Android in Kenya showcased interesting trends in their performance metrics. The data, sourced from Sensor Tower, reveals insights into weekly downloads, revenue, and active user trends for these apps.

Showmax 1.0 experienced a steady performance in weekly revenue, peaking at around $2.9K in the final week of December and fluctuating between $2.3K and $2.6K throughout the quarter. Weekly downloads saw an upward trend, reaching a high of approximately 15.3K in mid-March. Active users varied slightly, starting at about 151K and peaking at around 166K in mid-January before stabilizing around the 150K mark towards the end of the quarter.

Amazon Prime Video showed consistent weekly revenue, with figures ranging from $300 to $400, peaking at $396 in the last week of March. Downloads were fairly stable, with a slight dip in late February, but generally hovered around the 3K mark. Active users increased from 25.3K at the end of December to a peak of 31.6K in mid-March, maintaining a steady user base throughout the quarter.

Spark Fiction - Read & Enjoy had modest weekly revenue, peaking at $331 in late December and generally ranging between $100 and $300. Downloads were relatively low, with a peak of 249 in early January and a notable decline to as low as 38 in late March.

KiKaNovel - Read & Write Story experienced a decline in both revenue and downloads over the quarter. Revenue peaked at $275 in early January and declined to $111 by the end of March. Downloads were highest at 193 in late December but saw a significant drop to zero in mid-February, remaining flat thereafter.

Beenovel — Reading Romance also showed a declining trend. Revenue started at $225 in late December and decreased to $92 by the end of March. Downloads were sporadic, peaking at 166 in late January but dropping to zero multiple times throughout the quarter, with a minor uptick towards the end of March.

For more detailed insights and data, visit Sensor Tower.