Top 5 Entertainment Apps in Russia for Q4 2022

In the fourth quarter of 2022, the top entertainment apps in Russia displayed diverse trends across downloads, revenue, and active users. Here's a detailed look at the performance of these apps based on data from Sensor Tower.

Кинопоиск: кино и сериалы experienced notable growth in weekly downloads, starting at 154K and peaking at approximately 293K by the end of December. Weekly revenue saw a general decline, beginning at $57.9K and concluding at around $30.9K. In terms of active users, the app showed a positive trend, increasing from 2.3M to nearly 3.1M over the quarter.

KION – фильмы, сериалы и тв also saw a rise in downloads, starting at 99K and reaching 138K by the end of December. Weekly revenue fluctuated, peaking at $21.4K in late November before ending the quarter at $14.7K. Active users for KION grew steadily from 392K to 473K.

Иви: сериалы, фильмы, спорт showed consistent performance with a peak in weekly downloads at 148K towards the end of December. Weekly revenue initially at $103.6K saw a decline, ending the quarter at $64.1K. Active users increased from 1.7M to about 2.2M, indicating steady user engagement.

VK Clips: short videos showed a mixed trend in downloads, starting at 96K and experiencing ups and downs before ending at 77K. Active users, however, increased from 148K to 196K, indicating growing user interest despite fluctuating downloads.

YouTube Kids maintained a stable download rate, peaking at 114K in the final week of December. Active user numbers showed a slight decline from 2.5M at the start of the quarter to 2.6M at the end, with some fluctuations throughout.

These insights are based on data from Sensor Tower. For more detailed analytics and insights, visit Sensor Tower.