AI Insights · Timothy · January 2023
Top 5 Entertainment Apps in Kenya Q4 2022
Explore the performance of the top 5 entertainment apps in Kenya during Q4 2022, including trends in downloads, revenue, and active users.
In the fourth quarter of 2022, the top entertainment apps in Kenya showcased varying trends in downloads, revenue, and active users. Here’s a detailed look at how each app performed, based on data from Sensor Tower.
Netflix experienced a fluctuation in weekly revenue, peaking at around $1.6K in late October. Downloads saw a significant surge towards the end of the year, with a high of 105K in the final week of December. Active users also increased notably, reaching 578K in mid-December.
Music Downloader - MP3 Player had a steady increase in downloads, peaking at approximately 28K in mid-December. Active users followed a similar trend, rising to about 13K by the end of December.
Magic Experience saw a dramatic rise in downloads, peaking at 47K in the last week of December. Active users showed a consistent increase, reaching 78K by the end of the quarter.
YouTube Kids maintained a steady download rate, with numbers hovering around 12K to 14K weekly. Active users increased gradually, peaking at approximately 283K in mid-December.
StarTimes ON-Live TV, Football saw a notable increase in downloads, hitting a peak of 22K in late November. Active users also grew, reaching about 32K in the same period. Weekly revenue showed minor fluctuations, generally staying between $3 and $11.
For more detailed insights and data, visit Sensor Tower.