Top 5 Entertainment Apps in Australia Q4 2022

In the fourth quarter of 2022, the top 5 entertainment apps in Australia showcased dynamic trends in downloads, revenue, and active user engagement. Here’s a closer look at their performance:

SBS On Demand experienced a notable surge in weekly downloads, peaking at approximately 215K in the week of November 21. This surge was reflected in its active user base, which saw a significant increase from around 140K at the beginning of the quarter to a high of 556K in the same week.

Disney+ maintained a robust revenue stream throughout Q4 2022, with weekly revenues reaching around $1.4M by the end of December. Weekly downloads remained steady, hovering around 50K, with a slight uptick to 62K in the week of December 19. Active users showed a consistent presence, averaging around 1.8M to 2M throughout the quarter.

Paramount+ displayed steady revenue growth, with weekly revenues peaking at approximately $217K in late November. Download numbers steadily increased, reaching a high of 83K in the week of December 19. Active users followed a similar upward trend, rising from around 108K to over 206K by the end of the quarter.

Netflix continued to be a strong performer in the Australian market, with weekly revenues averaging around $170K to $185K. Weekly downloads saw a gradual increase, culminating in 63K in the final week of December. Active users remained consistently high, fluctuating between 3.3M and 3.7M throughout the quarter.

TikTok showed impressive revenue figures, consistently generating around $420K to $490K per week. Weekly downloads were also strong, peaking at 77K by the end of December. The app maintained a robust active user base, averaging around 5.7M to 5.9M throughout the quarter.

These insights highlight the dynamic nature of the entertainment app market in Australia. For more detailed analytics and insights, visit Sensor Tower.