Top 5 Entertainment Apps in Romania, Q4 2022: Performance Insights

In the fourth quarter of 2022, Romania's entertainment app landscape saw notable trends across the top 5 apps. Here's a detailed look at their performance metrics.

TikTok

Throughout Q4 2022, weekly revenue for TikTok experienced fluctuations, starting at approximately $383K and ending the quarter with a peak of around $729K in the week of December 19. Weekly downloads showed a consistent upward trend, increasing from 45K in early October to nearly 100K by the end of December. Active users remained relatively stable, maintaining around 4.5M throughout the quarter.

Disney+

Disney+ saw a steady increase in weekly revenue, peaking at about $137K in mid-December. Downloads fluctuated slightly but showed a general upward trend, ending the quarter with over 42K weekly downloads. Active users rose from 274K in late September to over 314K by the end of December.

HBO Max: Stream TV & Movies

HBO Max's weekly revenue remained relatively consistent, averaging around $24K to $30K throughout the quarter. Downloads were stable with a slight increase towards the end of December, reaching 16K. Active users showed a modest rise from 122K to approximately 124K by the end of the quarter.

AntenaPLAY

AntenaPLAY's weekly revenue varied, peaking at around $19K in mid-December. Weekly downloads were relatively low, fluctuating between 1.2K and 2.5K. Active users saw a slight decrease over the quarter, starting at 8.4K and ending at around 7.2K.

Netflix

Netflix experienced a gradual increase in weekly revenue, peaking at about $12K in mid-December. Downloads showed significant growth, especially in late November, reaching nearly 40K. Active users increased notably, starting at 874K and reaching over 1M by the end of December.

These insights are based on data from Sensor Tower. For more detailed analytics, visit Sensor Tower.