AI Insights · Timothy · December 2022
Top 5 Entertainment Apps Performance in Argentina Q4 2022
In Q4 2022, the top 5 entertainment apps in Argentina saw varied trends in downloads, revenue, and active users. Here's a close look at their performance.
In the fourth quarter of 2022, the top 5 entertainment applications in Argentina showcased notable trends in downloads, revenue, and active users. The data, sourced from Sensor Tower, provides a comprehensive overview of the performance of these apps on a unified platform.
HBO Max: Stream TV & Movies experienced a steady increase in weekly revenue, peaking at approximately $46.7K in the week of December 19. Weekly downloads showed a decrease through November but rebounded in December, reaching 53.5K in the final week. Active users saw a decline from 842K at the beginning of October to 596K at the end of November, before increasing to 735K by the end of December.
Star+ observed fluctuations in weekly revenue, with a high of $39.5K in late October and ending the quarter around $29.5K. Downloads peaked at 118.6K in early November but dropped to 73.7K by the end of December. Active users followed a similar pattern, starting at 927K in late September, peaking at 1.15M in mid-November, and closing the quarter at 876K.
Disney+ showed significant growth in weekly revenue, peaking at $42.6K in late November. Downloads saw a steady decline from 82.9K in late September to 47.7K in mid-December before rising to 66.7K by the end of the quarter. Active users reached their highest in early October at 1.38M but ended December at 1.19M.
Paramount+ saw consistent revenue growth, hitting $23.7K in late December. Downloads increased significantly in October, peaking at 67.9K, but fluctuated through the quarter, closing at 52.7K. Active users also rose, starting at 138K in late September and reaching 200K by the end of December.
Netflix maintained stable weekly revenue, peaking at $14.3K in mid-November. Downloads fluctuated slightly, with a peak of 68.4K in late December. Active users started strong at 4.08M in late September, peaked at 4.32M in early October, and ended the quarter at 4.17M.
For more detailed insights and trends, visit Sensor Tower.