AI Insights · Timothy · January 2023
Top 5 Books Apps Performance on Unified Platform in the US Q4 2022
In Q4 2022, the top 5 books apps in the US saw varying trends in downloads, revenue, and active users. Notable performances included Audible's revenue peak and Goodreads' significant rise in active users.
In the fourth quarter of 2022, the top 5 books applications in the United States demonstrated varied performance trends across downloads, revenue, and active user metrics. Here’s a detailed look at how each of these apps fared during this period.
Audible: Audio Entertainment showed a strong revenue trend, with weekly earnings peaking at around $5.9M in the week of December 19. Weekly downloads fluctuated, starting at 171K in late September and ending the quarter at approximately 159K. Active users saw a slight decline from 2.8M at the start of the quarter to around 2.6M in mid-December, before rising again to 2.8M by the end of the year.
Amazon Kindle experienced a stable pattern in downloads, with numbers hovering around 100K for most of the quarter and peaking at 148K in the last week of December. Revenue showed small fluctuations, reaching a high of $18.5K at the end of September and a low of $7.9K in mid-December. Active users saw a notable increase, climbing from 3.6M at the start of the quarter to over 4.1M by the end.
Libby, the Library App maintained consistent download rates, with a significant spike to 136K in the final week of December. Active users grew steadily from 1.9M to 2.2M over the quarter, indicating increased user engagement.
Wattpad - Read & Write Stories showed a stable revenue trend, peaking at $153K in the week of November 28. Weekly downloads remained relatively stable throughout the quarter, with a notable increase to 78K in the last week of December. Active users fluctuated slightly, ending the quarter at approximately 3.9M.
Goodreads: Book Reviews saw a significant increase in downloads, peaking at 163K in the last week of December. Active users rose consistently from 562K at the beginning of the quarter to 785K by the end of December.
These insights are derived from Sensor Tower data, offering a comprehensive view of the performance of these top book apps. For more detailed insights, visit Sensor Tower.