AI Insights · Timothy · January 2023
Top 5 Books Apps Performance in Mexico Q4 2022
In Q4 2022, the top books apps in Mexico, including Wattpad, Amazon Kindle, Audible, Beek, and Everand, showed diverse performance trends in downloads, revenue, and active users.
In Q4 2022, the top books applications on a unified platform in Mexico presented varied performance trends. Data sourced from Sensor Tower reveals insights into the weekly downloads, revenue, and active users for Wattpad - Read & Write Stories, Amazon Kindle, Audible: Audio Entertainment, Beek: Audiobooks & Challenges, and Everand: Ebooks and audiobooks.
Wattpad - Read & Write Stories experienced a notable increase in weekly revenue, peaking at approximately $5.2K in the final week of November. Weekly downloads surged significantly in mid-December, reaching 100.2K in the week of December 19. Active users also saw an upward trend, growing from 2.5M to 2.9M by the end of the quarter.
Amazon Kindle maintained a steady download rate throughout the quarter, with a peak of 13.7K downloads in the last week of December. Active users displayed consistent growth, increasing from 340K to 382K over the quarter.
Audible: Audio Entertainment showed a steady increase in weekly revenue, peaking at around $33.3K in early December. Though weekly downloads fluctuated, they remained relatively stable, with a high of 6.2K in late November. Active users remained consistent, hovering around 63K throughout the quarter.
Beek: Audiobooks & Challenges saw a peak in weekly revenue at the beginning of October with approximately $16.9K. However, downloads experienced a downward trend, dropping to 3.6K in mid-December. Active users also saw a decline, ending the quarter with around 83K.
Everand: Ebooks and audiobooks had a peak weekly revenue of about $13.8K at the end of November. Weekly downloads showed a declining trend, with a low of 3.4K in mid-December. Active users decreased from 64K to 53K over the quarter.
For more detailed insights and analytics, visit Sensor Tower.