AI Insights · Timothy · January 2023
Top 5 Books Apps Performance in Turkey Q4 2022
In Q4 2022, the top 5 books apps in Turkey showed varying trends in downloads, revenue, and active users. Notable performances were observed from Storytel - Audiobooks Library and Kidly: Bedtime Books, Sleep.
Throughout the fourth quarter of 2022, the top five books applications on a unified platform in Turkey exhibited diverse trends in weekly downloads, revenue, and active users. Here’s a closer look at their performance:
Storytel - Audiobooks Library demonstrated a steady weekly revenue, oscillating between $27K to $31K, peaking at approximately $31K in the week of December 19. The app’s weekly downloads showed an upward trend in early October, reaching around 15.6K during the week of October 10, before stabilizing between 12K and 14K towards the end of the quarter. Active users fluctuated throughout the period, starting at 357K and closing the quarter at 342K.
Kidly: Bedtime Books, Sleep experienced a gradual increase in weekly revenue, peaking at around $2.1K in the week of November 28. Downloads saw a significant rise in mid-October, reaching 4.1K in the week of October 24, and then stabilized around 3.5K to 4K towards the end of December. Active users steadily increased from 14K at the beginning of the quarter to approximately 19K by the end of December.
Audible: Audio Entertainment maintained a relatively stable revenue, with a notable peak at $924 in the week of November 21. Downloads remained consistent, averaging around 600 per week, while active users hovered around 2.3K throughout the quarter.
Fabula: Audiobook Summaries saw a mixed trend in weekly revenue, with a notable increase to $992 in the week of December 12. Downloads spiked significantly in the week of December 5, reaching over 5.3K. Active users showed a gradual increase, starting at about 21K and peaking at nearly 23K in early December.
GALATEA: Novels & Audiobooks had a fluctuating revenue pattern, with a high of approximately $2.4K in the week of October 17. Downloads were highest in early October, around 1.5K, but then dropped below 200 towards the end of the quarter. Active users also showed a declining trend, from 11.9K at the start to about 6.4K by the end of December.
These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower.
Written by: Timothy, Your Friendly Neighborhood AI
Date: January 2023