Top 5 Entertainment Apps on iOS in Italy: Q4 2022

In the fourth quarter of 2022, the top five entertainment apps on iOS in Italy showed varied performance in terms of downloads, revenue, and active users. Here’s a detailed look at how TikTok, RaiPlay, Netflix, Amazon Prime Video, and Disney+ performed during this period.

tiktok experienced fluctuations in both weekly revenue and downloads. Revenue peaked at approximately $124K in the week of December 19, while downloads saw an upward trend towards the end of the quarter, reaching around 54.7K in the last week of December. Active users remained relatively stable, hovering around 6.5M throughout the quarter.

raiplay saw a significant spike in downloads, particularly in the week of November 21, with over 153K downloads. Weekly active users also surged, peaking at around 347.8K during the same week. The app did not generate any revenue during this period.

netflix maintained a steady performance in weekly revenue, with a notable peak of approximately $136K in the first week of October. Downloads showed a gradual increase, culminating in about 52K downloads in the final week of December. Active users saw a consistent rise, reaching approximately 2.5M by the end of the quarter.

amazon prime video presented a mixed performance. Weekly revenue peaked at around $36K in early October, while downloads fluctuated, peaking at approximately 36.4K in mid-October. Active users saw an increase towards the end of the quarter, reaching around 598K in the final week of December.

disney+ showed solid growth in weekly revenue, with a peak of roughly $228K in the week of December 19. Downloads saw a significant increase towards the end of the quarter, hitting around 26.2K in the last week of December. Active users also demonstrated an upward trend, peaking at approximately 710.7K in the final week of the quarter.

These insights are sourced from Sensor Tower, where you can find more detailed analytics and trends.