AI Insights · Timothy · January 2023
Top 5 Books Apps Performance on iOS in Brazil Q4 2022
Explore the performance of the top 5 books apps on iOS in Brazil during Q4 2022, highlighting trends in downloads, revenue, and active users.
During the fourth quarter of 2022, the top 5 books apps on iOS in Brazil saw varied performance in terms of downloads, revenue, and active users. Let's delve into the specifics of each app's metrics.
Lera: Best eBooks & Webnovels exhibited a notable fluctuation in its weekly revenue, peaking at approximately $33K in the week of October 17 and experiencing a low of around $10.6K by the end of November. Weekly downloads saw a significant spike early in the quarter, reaching 9.1K by mid-October, then sharply declining to just over 300 by the end of November, before a slight recovery to 856 downloads in the last week of December. Active users increased from 10.6K at the start of the quarter to a peak of 21.3K in mid-October, then fluctuated to end the year at 12.5K.
Audible: Audio Entertainment maintained a relatively stable revenue throughout the quarter, averaging around $6K weekly with minor fluctuations. Downloads remained consistent, hovering around 400 per week, with a slight increase to 457 in early December. Active users showed minimal variation, staying close to 4.8K weekly.
Dreame - Read Best Romance experienced a gradual decline in weekly revenue, starting at $8.3K in late September and ending at approximately $4.2K in the final week of December. Downloads were steady, averaging around 270 per week. Active users initially increased to around 14.3K in mid-October, then remained relatively stable, closing the quarter at 13.9K.
BueNovela - leer novela libro saw a dramatic rise in revenue, jumping from approximately $300 in late September to a peak of $12.6K in early November, before stabilizing around $6.9K by the end of December. Downloads followed a similar pattern with a significant spike to 7.6K in late October, then leveling out around 600 by the end of the quarter. Active users increased from 1.3K at the start of the quarter to 7.1K in early November, then fluctuated to end at 3.8K.
Ubook: Audiobooks maintained consistent weekly revenue, averaging around $5.6K, with a slight dip to $3.9K in the last week of December. Weekly downloads showed a steady upward trend, starting at 768 and peaking at 892 in early December. Active users remained relatively stable, fluctuating around the 3K mark throughout the quarter.
The data for this analysis comes from Sensor Tower. For more insights and detailed analytics, visit Sensor Tower's website.