Top 5 Entertainment Apps on Android in Madagascar - Q4 2022

Throughout the fourth quarter of 2022, the top 5 entertainment apps on Android in Madagascar showed varied performance in terms of weekly downloads and active users. Here’s a detailed look at how each app fared during this period, as revealed by Sensor Tower data.

Telma TV saw a significant increase in weekly downloads, starting from around 1K in late September and peaking at approximately 11.8K in the week of November 21. The downloads then experienced a decline, ending the quarter at around 2.5K in the last week of December.

CANAL+, Live and catch-up TV maintained a steady performance in weekly downloads, ranging from 1.4K to 3.6K throughout the quarter. The app's active users showed a consistent upward trend, starting at 5K in late September and peaking at nearly 8K in the week of November 21, before settling at around 5.7K by the end of December.

Airtel TV experienced fluctuating weekly downloads, beginning with 1.5K in late September and peaking at about 6.3K in the week of November 21. Downloads saw a sharp decline towards the end of the quarter, dropping to just 30 in the final week of December. Active users mirrored this trend, starting at 2.2K and reaching a high of 7.1K in late November, before falling to around 959 by the end of December.

Netflix displayed a relatively stable download pattern, with numbers ranging from 1K to 1.6K throughout the quarter. Active users showed a steady increase, starting at 26.2K in late September and rising to over 30K by the end of December.

StarTimes ON-Live TV, Football had modest weekly downloads, starting at 340 and peaking at 2.5K in the week of November 21. Active users followed a similar pattern, starting at 1.1K and reaching a peak of 3K in the same week, before decreasing to around 1K by the end of December.

For more detailed insights and trends on these apps and others, visit Sensor Tower.