Top 5 Entertainment Apps on Android in Italy Q4 2022

In Q4 2022, Italy's top entertainment apps on the Android platform showcased diverse trends in downloads, revenue, and active users. Here's a closer look at the performance of Pluto TV: Watch Movies & TV, RaiPlay, Amazon Prime Video, Disney+, and Netflix.

Pluto TV: Watch Movies & TV experienced a steady increase in weekly downloads, starting at 12.2K and peaking at around 50.2K in early December. Weekly active users also saw an upward trend, growing from approximately 136.7K to 226.8K by the end of the quarter.

RaiPlay saw fluctuating weekly downloads, with a significant peak of 54.7K in mid-November. Active users followed a similar trend, with a notable spike to 721.7K in late November before stabilizing around 222.3K by the end of December.

Amazon Prime Video demonstrated consistent weekly downloads, ranging from 28.6K to 40.9K, with a notable increase towards the end of December. Weekly revenue showed minor fluctuations, peaking at $23 in early December. Active users remained relatively stable, hovering around 1M throughout the quarter.

Disney+ maintained steady weekly downloads, with a noticeable increase from 33.9K to 41.9K by the end of December. Revenue consistently grew, reaching approximately $152.5K in the final week of December. Active users fluctuated slightly but remained around 1.1M.

Netflix showed a steady rise in weekly downloads, starting at 23K and peaking at approximately 44.9K in the last week of December. Active users demonstrated a gradual increase, reaching about 3.8M by the end of the quarter.

These insights are derived from Sensor Tower's data. For a more comprehensive analysis, visit Sensor Tower's website.