Top 5 Entertainment Apps in Madagascar: Q3 2022 Performance

The third quarter of 2022 saw interesting trends for the top five entertainment apps on a unified platform in Madagascar. Here’s a closer look at their performance:

Netflix showed a dynamic performance in terms of revenue, peaking at approximately $101 in the week of September 12. Weekly downloads saw an upward trend mid-quarter, reaching up to 2.9K in the week of August 1. The app maintained a robust active user base, with weekly active users fluctuating between 28K and 33K throughout the quarter.

CANAL+, Live and catch-up TV had a steady download rate, peaking at 2.1K in the week of September 5. Active users also showed a gradual increase, reaching 6.4K in the week of September 12.

Airtel TV experienced significant fluctuations in downloads. The app saw a substantial spike in the week of July 11, with 2.7K downloads, and another surge in the week of September 19, with 2.5K downloads. Active users mirrored this trend, peaking at 3.4K in the week of July 18.

StarTimes ON-Live TV, Football had a varied performance in downloads, with a noticeable peak of 1.2K downloads in the week of August 15. The app's active users decreased over the quarter, dropping from 2.7K in late June to 1.1K by the end of September.

Shining wallpaper,4K HD saw a remarkable increase in downloads, particularly in the weeks of July 25 and August 15, hitting 644 and 1.5K downloads, respectively. Active users also showed a notable increase, peaking at 1.5K in mid-August.

These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower.