Top 5 Entertainment Apps Performance in South Africa Q3 2022

The third quarter of 2022 witnessed diverse performance trends among the top 5 entertainment applications in South Africa on a unified platform, encompassing both iOS and Android data. Here, we break down the weekly downloads, revenue, and active users for Disney+, Showmax, Netflix, TikTok, and Amazon Prime Video.

Disney+ showed notable revenue fluctuations, peaking at approximately $167K in the week of September 19. Weekly downloads saw a slight decline initially but stabilized around the 45K mark by the end of the quarter. Active users displayed a consistent increase, reaching about 340K in the final week.

Showmax maintained steady revenue growth, peaking at about $37K in the last week of September. Downloads experienced a gradual decline, settling at around 25K. Active users showed a downward trend, decreasing from approximately 487K to 427K throughout the quarter.

Netflix had relatively stable weekly revenue, fluctuating between $21K and $25K, with a slight peak at $25K in late July. Downloads remained consistent, hovering around 35K to 38K. Active users decreased initially but recovered towards the end of the quarter, reaching approximately 1.17M.

TikTok dominated in terms of active users, starting at around 4.2M and ending the quarter at approximately 4.5M. Revenue remained robust, with weekly earnings consistently around $200K. Downloads peaked in early September at nearly 199K, demonstrating TikTok's strong presence in the South African market.

Amazon Prime Video experienced stable revenue, averaging around $17K weekly. Downloads showed a peak in late August with approximately 12.6K. Active users remained relatively steady, fluctuating around the 130K mark, with a slight increase towards the end of the quarter.

For further insights and more detailed data, visit Sensor Tower.