Top 5 Entertainment Apps in Uruguay Q2 2022: Performance Insights

The second quarter of 2022 saw significant activity in the entertainment app sector in Uruguay. Here's a detailed look at the performance of the top five apps: Star+, Netflix, HBO Max: Stream TV & Movies, Disney+, and ViX: TV, Fútbol y Noticias.

Star+

Star+ from Disney showed robust revenue growth, peaking at about $5.2K in mid-May. Weekly downloads varied, reaching a high of 8.9K in mid-April and a low of 4.1K in late June. Active users steadily increased from 39.3K at the end of March to 54.1K by the end of June.

Netflix

Netflix experienced a relatively stable revenue trend, with weekly earnings mostly around $3K, peaking at $3.4K in late April. Downloads saw a consistent rise, hitting a high of 7.1K at the end of June. Active users also showed an upward trend, growing from 332.4K at the end of March to 363K by the end of June.

HBO Max: Stream TV & Movies

HBO Max: Stream TV & Movies from WarnerMedia saw impressive revenue figures, peaking at $8.3K in mid-April. Downloads fluctuated, with a high of 6.3K in mid-June and a low of 3.5K in late March. Active users increased significantly from 59.6K at the end of March to 80.9K by the end of June.

Disney+

Disney+ maintained stable revenue, generally around $3.6K, peaking at $4.3K in late June. Downloads were consistent, with a slight increase towards the end of the quarter, reaching 5.3K in late June. Active users grew from 89.8K at the end of March to 98.8K by the end of June.

ViX: TV, Fútbol y Noticias

ViX: TV, Fútbol y Noticias from Univision Communications Inc. saw no revenue but experienced growth in downloads and active users. Downloads peaked at 5.8K in mid-June, while active users increased from 2.7K at the end of March to 22.9K by the end of June.

These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower's platform.