Top 5 Entertainment Apps in Egypt Q2 2022: Unified Platform Analysis

The second quarter of 2022 saw notable trends in the performance of the top 5 entertainment apps in Egypt. Based on data from Sensor Tower, these apps demonstrated varying trends in weekly downloads, revenue, and active user metrics. Here’s a closer look at their performance.

Shahid - ﺷﺎﻫﺪ from MBC Group had a dynamic quarter. Weekly downloads peaked at around 447K in early April before gradually declining to approximately 51K by the end of June. Revenue saw a high of about $39K at the start of the quarter, dipping to around $14K mid-May, and then stabilizing at around $19K by the end of June. Active users showed a similar trend, starting at approximately 349K and peaking at around 566K in early April, before settling at around 217K by the end of June.

Viu -Stream TV Shows & Serials from Vuclip, Inc. experienced a steady performance. Weekly downloads ranged from around 114K at the start of the quarter to a peak of approximately 205K mid-April, ending at around 108K by the end of June. Revenue remained relatively stable, hovering around $700 throughout most of the quarter. Active users started at approximately 569K, with minor fluctuations, ending at around 534K by the close of June.

OSN+ from Anghami showed varied trends. Downloads spiked to approximately 98K in mid-April but dropped significantly to around 8K by the end of May, with a slight recovery to about 13K by the end of June. Revenue followed a similar pattern, starting at around $6K, peaking at about $6.9K in late April, and ending at around $6.5K by the end of June. Active users increased from around 106K to a peak of approximately 247K mid-April, then decreased to around 111K by the end of June.

WATCH IT: Drama,Movies from Watch iT saw fluctuations in its metrics. Downloads started at around 107K, peaking at approximately 183K in early April, and then declining to around 10K by the end of June. Revenue showed a significant peak at around $90K in early May, with another rise to approximately $59K at the end of May, before settling at around $47K by the end of June. Active users fluctuated, starting at approximately 281K, peaking at around 364K in early April, and ending at around 76K by the end of June.

YouTube Kids from Google maintained steady performance metrics. Weekly downloads remained consistent, ranging from around 41K to 48K throughout the quarter. Active users also showed stability, starting at approximately 229K and ending at around 261K by the end of June.

These insights highlight the diverse performance trends of top entertainment apps in Egypt during Q2 2022. For more detailed insights, visit Sensor Tower.