Top 5 Books Apps in Africa: Q2 2022 Performance

During the second quarter of 2022, the top 5 books applications in Africa showed varied performance trends in terms of downloads, revenue, and active users. Here’s a detailed look at the performance of these apps.

Audible: Audio Entertainment saw a steady increase in weekly revenue, peaking at approximately $29K in the final week of June. Weekly downloads were relatively stable, ranging between 2.2K and 2.6K, while weekly active users experienced a slight decline from 56K to 50K over the quarter.

GoodNovel - Stories & Novels experienced significant growth in weekly revenue, reaching around $22K by the end of June. Downloads fluctuated, peaking at 17.2K in early June. Active users saw highs and lows, peaking at 62.8K in early June before settling at 46.4K by the end of the quarter.

Everand: Ebooks and audiobooks showed a steady increase in weekly revenue, culminating at approximately $7.6K in the last week of June. Downloads varied, with a peak of 6.7K in early April. Active users remained relatively stable, hovering around 35K to 37K throughout the quarter.

Webfic-Make Reading Fantastic experienced a decline in weekly revenue, dropping to about $6.7K by the end of June. Downloads saw a significant decrease, falling from 7.9K in early April to less than 500 by the end of June. Active users mirrored this trend, declining from 20.2K to 8.9K throughout the quarter.

Dreame - Read Best Romance showed a consistent increase in weekly revenue, peaking at approximately $9.4K in the last week of June. Downloads fluctuated, peaking at 7.8K in early April. Active users remained strong, ranging between 89K and 98K, with a peak in mid-June.

These insights show the dynamic nature of the books app market in Africa during Q2 2022. For more detailed analytics and insights, visit Sensor Tower.