Top 5 Entertainment Apps on iOS in Uruguay: Q2 2022 Performance

During the second quarter of 2022, the top five entertainment apps on iOS in Uruguay—TikTok, Star+, Netflix, HBO Max: Stream TV & Movies, and Disney+—exhibited diverse trends in downloads, revenue, and active users, according to Sensor Tower data.

TikTok showed a steady weekly revenue throughout the quarter, peaking at approximately $1.1K in early May. Downloads fluctuated, starting at 4.5K in late March and dropping to around 2.2K in early May before recovering to 3.3K by late June. Active users exhibited a slight upward trend, increasing from 164K to 174K by the end of the quarter.

Star+ experienced a notable rise in revenue, peaking at around $5.2K in mid-May. Weekly downloads peaked at 4.7K in mid-April but saw a decline to around 1.2K by the end of June. Active users increased from 13K at the beginning of the quarter to 18K by the end.

Netflix maintained a relatively stable revenue, with a peak of approximately $3.4K in late April. Downloads were highest in mid-April at 2.8K but saw a decline to around 1.3K by mid-June. Active users fluctuated slightly, peaking at 81K by the end of the quarter.

HBO Max: Stream TV & Movies showed consistent revenue growth, reaching approximately $2.9K by the end of June. Downloads peaked at 2.7K in mid-April but decreased to around 1.2K by late June. Active users increased from 18K in late March to 23K by the end of June.

Disney+ exhibited a steady revenue trend, peaking at approximately $4.3K in mid-June. Downloads fluctuated, reaching a high of 1.4K in mid-April and dropping to around 900 by late June. Active users saw a slight increase, reaching 21K by the end of the quarter.

These insights are based on data from Sensor Tower, where more detailed analytics and trends can be explored.