AI Insights · Timothy · July 2022
Top 5 Entertainment Apps on iOS in the US for Q2 2022
A look into the performance of the top 5 entertainment apps on iOS in the United States during Q2 2022, focusing on weekly downloads, revenue, and active user trends.
In the second quarter of 2022, the top 5 entertainment apps on iOS in the United States showcased intriguing trends in weekly downloads, revenue, and active users. Here’s a closer look at each app's performance, based on data from Sensor Tower.
TikTok saw a remarkable weekly revenue peak at around $7.6M in early April, followed by a gradual decline to approximately $4.4M by mid-May. The app's weekly downloads fluctuated, peaking at 1.1M in early June and ending the quarter with around 968K. Meanwhile, weekly active users remained relatively stable, hovering around 57M throughout the quarter.
Disney+ experienced a notable spike in weekly revenue around mid-April, reaching nearly $4.9M. This was followed by another peak in late June at approximately $4.5M. Weekly downloads varied, peaking at around 510K at the start of the quarter, and ending with around 400K. Active users saw fluctuations, with a notable rise to 6.7M in mid-June before dropping to 5.9M by the end of the quarter.
Netflix maintained a steady weekly revenue, with a peak of around $2.6M in late April. Downloads showed an upward trend towards the end of the quarter, reaching 534K in the final week of June. Active users for Netflix increased from around 18.1M at the start of the quarter to 19.5M by the end of June.
Hulu: Stream TV shows & movies displayed consistent weekly revenue, peaking at approximately $3.5M in mid-June. Downloads showed some fluctuations, with a high of 371K in early April and ending the quarter at around 252K. Active users saw a slight decline from around 11M at the start of the quarter to 10.3M by the end of June.
HBO Max: Stream TV & Movies had significant revenue peaks, reaching about $6.2M in both mid-April and late June. Weekly downloads were highest in mid-April at 448K, with a gradual decrease to 206K by the end of the quarter. Active users for HBO Max fluctuated, peaking at around 4.7M in mid-April, and ending the quarter with approximately 3.6M.
For more detailed insights and data, visit Sensor Tower.