AI Insights · Timothy · July 2022
Top 5 Entertainment Apps on iOS in Sweden Q2 2022
Discover the performance trends of the top 5 entertainment apps on iOS in Sweden during Q2 2022, including downloads, revenue, and active users.
Performance of Top 5 Entertainment Apps on iOS in Sweden Q2 2022
The second quarter of 2022 saw significant activity in the entertainment app category on iOS in Sweden. Here’s a detailed look at the performance trends for the top 5 apps: HBO Max: Stream TV & Movies, TikTok, Pluto TV: Watch & Stream Live, Disney+, and Netflix.
HBO Max: Stream TV & Movies
Throughout Q2 2022, HBO Max from WarnerMedia saw its weekly revenue fluctuate, peaking at around $67.7K in the last week of March and ending the quarter at approximately $55.6K. Weekly downloads showed a downward trend, starting at 10.7K and dropping to around 8.2K by the end of June. Weekly active users also declined from 148.3K at the start of the quarter to 128.6K by the end.
TikTok
TikTok experienced notable fluctuations in revenue, beginning the quarter with $446.6K and closing at $197K. Downloads generally remained stable, ranging between 6.9K and 11K. Active user numbers showed a slight increase overall, starting at 1.61M and ending the quarter at 1.62M.
Pluto TV: Watch & Stream Live
Pluto TV from Pluto.tv saw a dramatic spike in weekly downloads, reaching a peak of 29.7K in the week of May 23, before settling at around 9.4K by the end of June. Active users followed a similar trend, growing from 8.9K to a high of 52.6K in early June and then stabilizing around 34.6K.
Disney+
Disney+ saw a mixed performance in Q2 2022. Revenue peaked at approximately $329.3K in mid-May before settling around $180.3K by the end of the quarter. Downloads also showed variability, peaking at 15.3K in mid-April and falling to 7.9K by the end of June. Active user numbers were generally steady, increasing from 345.4K to 361.9K over the quarter.
Netflix
Netflix saw a steady increase in weekly revenue, peaking at around $77.6K in late April and ending the quarter at roughly $65.6K. Downloads remained relatively stable, starting at 6.7K and ending at 7.4K. Active users showed an upward trend, starting at 479.4K and reaching 533.5K by the end of June.
For more detailed insights and data, visit Sensor Tower.