Top 5 Entertainment Apps on iOS in Kuwait: Q2 2022

The second quarter of 2022 saw significant activity in the entertainment app category on iOS in Kuwait. Here’s a detailed look at the performance of the top five apps: TikTok, WePlay (ويبلاي) - Game & Chat, Shahid - ﺷﺎﻫﺪ, SHASHA - شاشا, and Disney+.

TikTok from TikTok Ltd. experienced notable growth in both revenue and active users. Weekly revenue peaked at around $292K by the end of June, with a consistent upward trend throughout the quarter. Downloads saw a significant increase in June, reaching approximately 8.9K in the week of June 20. Active users also grew steadily, starting at 631.8K in late March and rising to 688K by the end of the quarter.

WePlay (ويبلاي) - Game & Chat, published by WEJOY PTE. LTD., showed a substantial increase in revenue, particularly in the latter half of the quarter. Weekly revenue surged to approximately $23.7K by the end of June. Downloads spiked mid-quarter, peaking at 15K in the week of May 23, while active users mirrored this trend, reaching a high of 25.8K in the same week before stabilizing around 18.2K by the end of June.

Shahid - ﺷﺎﻫﺪ from MBC Group saw its revenue peak at about $140K in late April, followed by fluctuations that settled at $98.8K by the end of June. Downloads were highest in early April with 15.6K and then tapered off, maintaining a more consistent but lower rate towards the quarter's end. Active users peaked at 33.2K in early April and then saw a gradual decline, finishing the quarter at 18.3K.

SHASHA - شاشا from SHASHA FZ-LLC had an impressive start, with a peak weekly revenue of around $23.7K in early May. Downloads peaked at 4.5K in early May and then saw a decline, stabilizing at lower levels. Active users grew steadily, peaking at 10.8K by the end of June.

Disney+ from Disney-Hotstar Electronic Content, LLC, although newer to the market, showed a strong start in June with a peak revenue of $47.3K in the first week of the month. Downloads peaked at 12.2K early in June and then decreased, while active users reached a high of 13K in mid-June before settling at around 9.2K by the end of the month.

For more detailed insights and data, visit Sensor Tower.