AI Insights · Timothy · June 2022
Top 5 Entertainment Apps on iOS in the Middle East Q2 2022
In the second quarter of 2022, the top entertainment apps on iOS in the Middle East showed varied performance in terms of downloads, revenue, and active users. Data from Sensor Tower provides insights into these trends.
In the second quarter of 2022, the top entertainment apps on iOS in the Middle East exhibited diverse performance metrics, according to data from Sensor Tower. Here’s a closer look at the trends for the top five apps: TikTok, Shahid - ﺷﺎﻫﺪ, Yalla - Group Voice Chat Rooms, Netflix, and OSN+.
TikTok
TikTok from TikTok Ltd. experienced a notable increase in weekly revenue, peaking at approximately $1.9M in the final week of April. Weekly downloads fluctuated but showed a significant rise towards the end of the quarter, reaching around 141K in early June. Active users also saw a consistent increase, climbing from 8.9M to approximately 9.7M by the end of June.
Shahid - ﺷﺎﻫﺪ
MBC Group’s Shahid - ﺷﺎﻫﺪ saw weekly revenue peak at about $897K in early May before stabilizing around $600K-$700K in June. Downloads were highest in early April with around 244K, but then saw a decrease, ending the quarter with approximately 25K weekly downloads. Active users initially peaked at 551K in early April, then decreased to around 320K by the end of May, with a slight recovery in June.
Yalla - Group Voice Chat Rooms
Yalla - Group Voice Chat Rooms from Yalla Technology FZ-LLC showed a significant boost in revenue during late April, peaking at around $257K. Downloads were relatively low, averaging around 2.5K weekly, with a notable spike to 16K mid-April. Active users saw a peak of approximately 44K in mid-April but generally hovered around 32K throughout the quarter.
Netflix
Netflix from Netflix, Inc. showed steady revenue, peaking at about $151K in late June. Weekly downloads saw consistent growth, reaching approximately 49K by the end of the quarter. Active users fluctuated slightly, maintaining around 1.3M throughout the quarter, with a peak of approximately 1.3M in late June.
OSN+
Anghami’s OSN+ experienced stable revenue, peaking at around $99K in late April. Downloads varied, with a peak of approximately 17K in early April and stabilizing around 10K-13K by the end of June. Active users saw a slight increase, starting at 107K and ending the quarter at approximately 113K.
For more insights and detailed data, visit Sensor Tower.