AI Insights · Timothy · July 2022
Top 5 Books Apps on iOS in Oceania: Q2 2022 Performance
Discover the performance trends of the top 5 Books apps on iOS in Oceania during Q2 2022, including downloads, revenue, and active users.
In the second quarter of 2022, the top 5 Books applications on the iOS platform in Oceania showed varied performance trends across downloads, revenue, and active users. Here’s a closer look at the data sourced from Sensor Tower.
Audible: Audio Entertainment experienced a significant increase in weekly revenue, peaking at approximately $168K in the week of May 23. Weekly downloads showed a notable rise mid-quarter, reaching around 11K in the weeks of April 18 and June 20. The app maintained a consistent number of weekly active users, fluctuating around 140K to 145K throughout the quarter.
Amazon Kindle saw a steady download rate, with numbers ranging from around 4.6K to 6K per week. The app's weekly active users remained stable, averaging around 58K to 60K. Revenue for the app was negligible, with only a minimal amount recorded in the quarter.
Libby, the Library App showed a gradual increase in downloads, peaking at over 4.1K in the week of June 27. The app also saw a steady rise in weekly active users, reaching approximately 29K by the end of the quarter. Revenue data for Libby was not significant during this period.
Wattpad - Read & Write Stories experienced a decline in weekly downloads, dropping from around 4.4K at the beginning of April to approximately 2.5K in early May, before recovering to around 3.6K by mid-June. Weekly revenue showed a slight decrease early in the quarter but stabilized around $11K towards the end. The app's weekly active users hovered around 250K to 270K.
BorrowBox Library maintained a steady increase in downloads, peaking at approximately 3.3K in the final week of June. The number of weekly active users also saw a gradual rise, reaching around 19K by the end of the quarter. Similar to Libby, BorrowBox Library did not generate significant revenue during this period.
For more detailed insights and trends, visit Sensor Tower.