AI Insights · Timothy · July 2022
Top 5 Books Apps on iOS in Europe: Q2 2022 Performance
Explore the performance of the top 5 books apps on iOS in Europe during Q2 2022, including trends in downloads, revenue, and active users.
In Q2 2022, the top 5 books apps on iOS in Europe showcased varied performance metrics in terms of weekly downloads, revenue, and active users. Here's a detailed look at their trends.
Audible: Audio Entertainment saw a steady rise in weekly revenue, peaking at around $436K in the final week of June. Weekly downloads experienced fluctuations, starting at 52.8K and ending at 57.9K. Active users hovered around 750K to 800K, closing the quarter with approximately 757K.
Wattpad - Read & Write Stories had consistent weekly downloads, ranging from 42.2K to 60.5K. Revenue showed a slight dip mid-quarter but ended on a positive note at about $44K. Active users remained stable, averaging around 3.8M throughout the quarter.
Amazon Kindle maintained a stable download rate, peaking at 44.6K in mid-April. Revenue was negligible, with minor fluctuations. The app saw consistent active user numbers, averaging around 620K, with a slight increase towards the end of June.
Storytel - Audiobooks Library experienced steady revenue, reaching approximately $187K by the end of June. Weekly downloads stayed between 18.4K and 21.9K. Active users showed a slight decline, starting at 508K and ending at 454K.
Litres: Books and audiobooks demonstrated a consistent revenue stream, peaking at around $204K in the last week of June. Downloads varied between 13.6K and 22.9K. Active users fluctuated slightly, closing the quarter at approximately 127K.
These insights are based on data from Sensor Tower. For more detailed analytics and insights, visit Sensor Tower.