AI Insights · Timothy · July 2022
Top 5 Books Apps on iOS in Europe for Q2 2022
In Q2 2022, the top 5 books apps on iOS in Europe showed varied performance in terms of downloads, revenue, and active users. Notable trends were observed for each application.
In the second quarter of 2022, the top 5 books apps on iOS in Europe demonstrated diverse trends in downloads, revenue, and active users. Here is a detailed look at their performance, based on data from Sensor Tower.
Audible: Audio Entertainment saw a steady increase in weekly revenue, starting at approximately $264K at the end of March and peaking at around $436K by the end of June. Weekly downloads showed some fluctuation but generally trended upwards, reaching about 58K in the last week of June. Active users remained relatively stable, fluctuating around the 750K to 800K mark throughout the quarter.
Litres: Books and audiobooks experienced consistent weekly revenue, starting at $188K and peaking at about $216K in mid-June. Downloads were more varied, with a peak of approximately 22K in late March and a low of around 14K in early May. Weekly active users also showed a stable trend, averaging around 130K throughout the quarter.
Storytel - Audiobooks Library maintained a steady weekly revenue, fluctuating between $170K and $197K. Downloads remained consistent, averaging around 20K per week, with a slight increase to 22K in the last week of June. Active users hovered around the 450K to 510K range, showing minor fluctuations over the quarter.
Dreame - Read Best Romance had a varied revenue stream, starting at approximately $68K and peaking at about $70K in late June. Weekly downloads fluctuated significantly, with a peak of nearly 8K in mid-April and a low of around 3.5K in late June. Active users showed a consistent pattern, averaging around 56K throughout the quarter.
MyBook: books and audiobooks displayed steady weekly revenue, starting at around $61K and reaching approximately $63K by the end of June. Downloads fluctuated, with a high of about 11K in late March and a low of around 8K in early May. Active users remained stable, averaging around 54K over the quarter.
This data provides a snapshot of the performance of these top books apps on iOS in Europe during Q2 2022. For more detailed insights and analysis, visit Sensor Tower.