Top 5 Entertainment Apps on Android in Italy - Q2 2022

During the second quarter of 2022, the leading entertainment apps on Android in Italy showcased varied performance metrics in terms of downloads, revenue, and active users. Here’s a closer look at the trends for Disney+, Pluto TV: Watch Movies & TV, Amazon Prime Video, RaiPlay, and Netflix.

Disney+ from Disney experienced a gradual decline in weekly revenue, starting at around $159K at the end of March and decreasing to approximately $118K by the end of June. Weekly downloads showed a similar downward trend, beginning at 40.3K and ending at roughly 28.2K over the same period. However, weekly active users exhibited fluctuations, starting at 1.17M, dipping to about 963K mid-quarter, and then recovering to around 1.14M by the end of June.

Pluto TV: Watch Movies & TV from Pluto, Inc. saw its weekly downloads vary, peaking at 36.3K in early May before dropping to approximately 24.8K by the end of June. The app's weekly active users remained relatively stable, fluctuating slightly between 154K and 169K throughout the quarter.

Amazon Prime Video from Amazon Mobile LLC experienced a slight increase in weekly downloads, starting at around 37.6K at the end of March and reaching approximately 26.1K by the end of June. Weekly active users followed a similar pattern, with numbers starting at 982K, dipping to around 824K in early May, and then increasing to roughly 999K by the end of the quarter. Weekly revenue remained minimal, peaking at $14 in mid-April.

RaiPlay from RAI Radiotelevisione Italiana S.p.A. showed a notable peak in weekly downloads, reaching about 32.8K in early May before declining to approximately 14K by the end of June. The app's weekly active users started at 224K, peaking at around 265K in early May, and then decreasing to roughly 170K by the end of the quarter.

Netflix from Netflix, Inc. saw its weekly downloads fluctuate, with numbers starting at about 35K and ending at approximately 27K by the end of June. Weekly active users exhibited a steady increase, starting at 3.3M at the end of March and reaching around 3.6M by the end of June.

These insights are based on data from Sensor Tower. For more detailed analytics and insights, visit Sensor Tower.