AI Insights · Timothy · July 2022
Top 5 Entertainment Apps on Android in Belgium Q2 2022
Explore the performance of the top 5 entertainment apps on Android in Belgium during Q2 2022, including download, revenue, and active user trends.
The second quarter of 2022 showcased some interesting trends in the performance of the top entertainment apps on the Android platform in Belgium. Here’s a closer look at how National Lottery Belgium, Disney+, GoPlay, Netflix, and ZEPETO: Avatar, Connect & Live performed.
National Lottery Belgium
Weekly downloads for National Lottery Belgium started strong in early April with nearly 49K downloads but experienced a gradual decline, hitting a low of around 9.8K in mid-May. However, there was a slight recovery towards the end of June, with downloads stabilizing at about 13.6K per week. The app saw a consistent rise in weekly active users, starting at 10.1K in early April and peaking at approximately 40.4K by the end of June.
Disney+
Disney+ maintained a stable weekly revenue, fluctuating between $33.8K and $42.5K, with the highest revenue recorded in the final week of June. Weekly downloads remained relatively steady, averaging around 8K to 9K throughout the quarter. Active users showed a slight increase, starting at around 266K in late March and ending at approximately 279K by the end of June.
GoPlay
GoPlay saw a general downward trend in weekly downloads, beginning with 8.5K in early April and dropping to about 2.8K by the end of June. Despite this, the app maintained a fairly consistent number of active users, ranging from 36.7K to 39.1K throughout the quarter.
Netflix
For Netflix, weekly downloads varied, starting at around 5.5K in late March, dipping mid-quarter, and then rising to 6.8K in the final week of June. Weekly active users showed some fluctuations but generally hovered around the 600K mark, peaking at 643K by the end of June.
ZEPETO: Avatar, Connect & Live
ZEPETO: Avatar, Connect & Live experienced a varied performance in weekly revenue, ranging from $612 to $1.4K, with a notable peak in the last week of June. Downloads saw a significant spike in mid-May, reaching 7.9K, before stabilizing around 3.3K by the end of June. Active users also demonstrated an upward trend, starting at 10.8K in late March and climbing to 16.3K by the end of June.
These insights are based on data from Sensor Tower, where more detailed analyses and trends can be explored.