Top 5 Entertainment Apps in the US Q1 2022 Performance

The first quarter of 2022 saw significant activity among the top 5 entertainment apps in the United States, with TikTok, HBO Max: Stream TV & Movies, Disney+, Netflix, and Peacock TV: Stream TV & Movies showing varied performance in downloads, revenue, and active user metrics.

TikTok experienced a robust quarter with weekly revenue peaking at approximately $11.4M in early March. Weekly downloads saw a notable increase, reaching around 1.9M in early March, while weekly active users remained stable, averaging around 101M to 102M throughout the quarter.

HBO Max: Stream TV & Movies had a strong start to the year, with weekly revenue peaking at about $10.8M at the end of February. Weekly downloads were highest in mid-January with roughly 1.2M downloads but saw a decline, ending March with around 431K. Active users hovered around 7M to 7.7M but showed a slight downward trend towards the end of the quarter.

Disney+ maintained steady revenue throughout Q1, peaking at around $7.7M in late February. Downloads fluctuated, peaking at approximately 866K in the last week of December and ending March with around 743K. Active users showed variability, starting at about 13.1M and trending downwards to around 10.9M by the end of the quarter.

Netflix showed consistent revenue, peaking at approximately $2.8M at the end of February. Weekly downloads were steady, with a high of around 844K in late December and a slight dip to around 607K by the end of March. Active users displayed a slight decline, starting at around 36.3M and ending the quarter at roughly 30.9M.

Peacock TV: Stream TV & Movies saw varied performance, with weekly revenue peaking at about $3.8M in mid-February. Downloads spiked to approximately 1.3M in mid-February before settling to around 501K by the end of March. Active users increased early in the quarter, peaking at about 5.5M in mid-February before declining to around 3.6M by the end of March.

These insights show the dynamic nature of the entertainment app market in the US, with TikTok leading in several key metrics. For more detailed insights, visit Sensor Tower.