AI Insights · Timothy · April 2022
Top 5 Entertainment Apps in Oceania for Q1 2022
Explore the performance of the top 5 entertainment apps in Oceania for Q1 2022, including trends in downloads, revenue, and active users.
The first quarter of 2022 saw interesting trends among the top 5 entertainment apps on a unified platform in Oceania. This report highlights the weekly downloads, revenue, and active user metrics for Disney+, Netflix, TikTok, Binge, and Amazon Prime Video.
Disney+ experienced fluctuations in its weekly revenue, starting at approximately $853K and peaking at around $1M in the final week of February. Weekly downloads showed a decline early in the quarter, falling from 85K to 49K by late February, but rebounded to 70K by the end of March. Active users saw a similar trend, starting at 2.6M and ending the quarter slightly lower at 2.3M.
Netflix had a steady weekly revenue, ranging between $150K and $218K, with a notable peak at the end of February. Downloads started at 68K, dropping to 38K by mid-February, then gradually increased to 47K by the end of March. Active users fluctuated but remained relatively stable around 4.9M, dipping slightly in February before recovering.
TikTok saw high weekly revenue, beginning at $957K and peaking at $1.1M mid-January, before stabilizing around $964K by the end of March. Weekly downloads showed consistent performance, ranging from 68K to 88K, with a peak in mid-March. Active users remained strong, starting at 7M and ending the quarter at approximately 7.4M.
Binge exhibited a rise in weekly revenue, starting at $162K and peaking at $244K by the end of February. Downloads saw a decline from 39K at the beginning of the quarter to 22K by the end of March. Active users showed slight growth, starting at 181K and peaking at 260K in early February before settling at around 223K by the end of March.
Amazon Prime Video maintained steady weekly revenue, beginning at $154K and peaking at $204K in late February. Downloads started at 39K and saw a decline to 30K by the end of March. Active users remained stable, fluctuating around 455K with minor dips and peaks throughout the quarter.
These insights were gathered by Sensor Tower, providing a comprehensive view of the entertainment app landscape in Oceania for Q1 2022. For more detailed analysis and data, visit Sensor Tower.