Top 5 Entertainment Apps Performance in Brazil Q1 2022

During the first quarter of 2022, the top five entertainment apps in Brazil showed varied performance trends in terms of downloads, revenue, and active users. Here’s a closer look at the data provided by Sensor Tower.

Globoplay: Novelas, séries e + saw a significant surge in weekly revenue, peaking at around $1.7M in late February. Weekly downloads for the app spiked mid-January, reaching approximately 729K, while active users climbed to over 10M during the same period.

Disney+ experienced a steady revenue stream, with weekly earnings hovering around $300K to $400K. Downloads fluctuated, with a notable increase in mid-March, reaching about 365K. Active users showed a gradual decline from 3.2M at the end of December to 2.3M in late February, before rising again to nearly 2.9M by the end of March.

HBO Max: Stream TV & Movies maintained consistent weekly revenue, generally around $250K to $295K. Downloads were robust, especially at the beginning of January, peaking at over 537K. Active users remained stable, fluctuating between 2.0M and 2.5M throughout the quarter.

Crunchyroll showed a gradual increase in weekly revenue, reaching around $130K in late February. Downloads were relatively stable, with occasional peaks, such as 123K in early January. Active users hovered around 800K to 1M, showing a slight increase towards the end of the quarter.

Star+ had a steady revenue growth, peaking at around $116K in late February. Weekly downloads showed a notable rise in early March, reaching about 391K. Active users saw a significant increase, climbing from 1.1M at the end of December to nearly 1.9M by the end of March.

These performance metrics illustrate the dynamic landscape of the entertainment app market in Brazil. For more detailed insights, visit Sensor Tower.