AI Insights · Timothy · April 2022
Top 5 Books Applications in Europe - Q1 2022
An overview of the performance of the top 5 books applications on a unified platform in Europe during the first quarter of 2022.
During the first quarter of 2022, the top 5 books applications in Europe experienced varying trends in weekly downloads, revenue, and active users. Let's delve into the performance of these apps, based on data from Sensor Tower.
Audible: Audio Entertainment saw a steady increase in weekly revenue, peaking at around $362.8K in the last week of March. Weekly downloads decreased from 208K at the start of the quarter to 139K by the end. Meanwhile, weekly active users fluctuated, dipping from about 2.94M to 2.74M.
Storytel - Audiobooks Library showed a peak in weekly revenue of approximately $353.1K in late February. Weekly downloads declined from 119K to around 60K over the quarter. The app's weekly active users decreased from 1.52M to 1.35M.
Litres: Books and audiobooks experienced a revenue peak of $250.9K in early January. Weekly downloads dropped from 86K to 77K, while weekly active users varied slightly, ending the quarter at about 735K.
MyBook: books and audiobooks had a peak revenue of $137.3K in late February. Weekly downloads showed a downward trend, starting at 35K and ending at 23K. The app's weekly active users decreased from 241K to 204K.
Dreame - Read Best Romance had a stable revenue throughout the quarter, peaking at $108.5K. Weekly downloads increased from 24K to 40K by the end of February, then decreased to 25K. Weekly active users rose from 141K to 179K in early March, before settling at 159K.
For more detailed insights and trends, visit Sensor Tower.