Top 5 Entertainment Apps on iOS in the Middle East for Q1 2022

In Q1 2022, the top five entertainment apps on iOS in the Middle East showcased significant trends in their performance metrics, such as weekly downloads, revenue, and active users. Below, we delve into the specifics for each app.

TikTok

Throughout the quarter, TikTok saw a notable fluctuation in its weekly revenue, starting at around $1.6M and peaking at approximately $1.8M by the end of February. Weekly downloads witnessed a steady decline from 195K in mid-January to 132K by the end of March. The app's weekly active users hovered around 8.9M to 9.4M, maintaining a strong user base throughout the period.

Play Diary - Enjoy your media

Play Diary experienced a surge in downloads upon its release, peaking at 261K in early March. However, this number saw a significant drop to 21K by the end of the month. Active users mirrored this trend, decreasing from 373K in early March to 257K by the end of the quarter.

Netflix

Netflix's weekly revenue showed variability, starting at $112K and peaking at $148K by the end of February. Downloads fluctuated between 57K in early January and 34K by the end of March. Active users ranged from approximately 1.5M in January to 1.3M by the end of March, indicating a slight decline over the quarter.

Shahid - ﺷﺎﻫﺪ

Shahid's weekly revenue saw significant growth, reaching $860K by the end of March from a starting point of $535K. Downloads also increased, with a notable spike to 77K in the final week of March. Active users displayed a similar trend, growing from 310K in early January to 426K by the end of the quarter.

OSN+

OSN+ maintained a relatively stable weekly revenue, fluctuating around the $80K to $115K mark. Downloads saw a downward trend, starting at 26K in early January and dropping to 10K by the end of March. Active users also declined from 151K in early January to 107K by the end of the quarter.

These insights, sourced from Sensor Tower, highlight the dynamic performance of these top entertainment apps in the Middle East. For more detailed analytics and insights, visit Sensor Tower.