Top 5 Entertainment Apps on iOS in the UK Q1 2022

In the first quarter of 2022, the top 5 entertainment apps on the iOS platform in the United Kingdom showed varied performance trends. Here, we delve into the weekly downloads, revenue, and active user metrics for TikTok, Netflix, Disney+, BBC iPlayer, and Amazon Prime Video. The data provided by Sensor Tower offers insights into their market performance.

TikTok experienced a dynamic quarter in terms of revenue, starting at approximately $681K at the end of December and peaking at around $827K in early February. By the end of March, revenue had decreased to $583K. Weekly downloads fluctuated between 99K and 126K, with a noticeable increase in the third week of March. Active users maintained a steady upward trend, rising from 10M at the start of January to 10.4M by the end of March.

Netflix saw its revenue rise gradually, starting at $246K at the end of December and peaking at $325K in late February. Downloads exhibited a downward trend initially, from 96K in late December to a low of 56K in late February, but recovered to 64K by the end of March. Active users experienced a slight decline from 4.6M at the end of December to 3.9M in late January, stabilizing around 3.9M in March.

Disney+ maintained strong revenue figures, starting at $642K in late December and reaching a high of $918K by the end of March. Downloads saw a decline from 89K at the end of December to a low of 46K in late March, with a slight recovery to 58K in the final week. Active users saw some fluctuation, beginning at 2.1M and dropping to 1.6M in late February before climbing back to 1.9M by the end of March.

BBC iPlayer had consistent download numbers, ranging from 30K to 62K throughout the quarter. Active users showed a slight decline, starting at 432K at the end of December and ending at 364K by the end of March.

Amazon Prime Video showed stable revenue figures, starting at $230K at the end of December and reaching $256K by the end of March. Downloads declined from 88K in late December to 29K in late March. Active users saw a decrease from 1.1M at the end of December to about 708K by the end of March.

For more detailed insights and additional data, visit Sensor Tower.