AI Insights · Timothy · April 2022
Top 5 Entertainment Apps on iOS in Colombia: Q1 2022
In Q1 2022, the top 5 entertainment apps on iOS in Colombia showed varied performance in terms of downloads, revenue, and active users. TikTok led the pack with impressive engagement metrics.
In the first quarter of 2022, the top 5 entertainment apps on iOS in Colombia demonstrated diverse trends in downloads, revenue, and active users. The data, sourced from Sensor Tower, provides a comprehensive overview of the market dynamics.
Disney+ experienced fluctuating weekly revenue, starting at around $59K and declining to approximately $26K by mid-February, before stabilizing around $32K by the end of March. Downloads saw a steady decrease from 13.8K in late December to about 5.5K by February, with a slight recovery to 7.1K by the end of the quarter. Active users showed a similar trend, starting at 172.8K and dipping to 128.8K in late February, then rebounding to 154.1K by the end of March.
HBO Max: Stream TV & Movies displayed a steady weekly revenue trend, peaking at around $20.7K in early March and ending the quarter at approximately $16.8K. Downloads peaked early in January at 26.9K before gradually declining to about 8.3K by the end of March. Active users showed some fluctuation but remained relatively stable, starting at 64.2K and ending at 60.4K.
Amazon Prime Video showed a notable spike in revenue in early February, reaching around $23K, before stabilizing around $11K by the end of March. Downloads remained relatively low and consistent, ranging from 5.1K in late December to about 4.5K by the end of March. Active users slightly decreased from 59.1K to 49.3K over the quarter.
Star+ saw a gradual increase in weekly revenue, peaking at approximately $11.2K in mid-March before dropping to around $8.1K by the end of the quarter. Downloads fluctuated, peaking at 6.5K in mid-February and ending at about 5K in late March. Active users steadily increased from 32.9K to 50.7K over the quarter.
TikTok led the entertainment category with impressive metrics. Weekly revenue peaked at about $16.4K in early January and stabilized around $6.1K by the end of March. Downloads remained strong, averaging around 25K per week and peaking at 27.8K in mid-March. Active users consistently increased, starting at 1.2M and reaching 1.3M by the end of the quarter.
For more detailed insights into app performance, visit Sensor Tower.