Top 5 Entertainment Apps on iOS in Brazil Q1 2022

The first quarter of 2022 witnessed significant performance trends for the top 5 entertainment apps on iOS in Brazil. Here’s a detailed look at how these apps fared in terms of downloads, revenue, and active users.

Globoplay: Novelas, séries e + saw its revenue fluctuate throughout the quarter, peaking at approximately $615K in the first week of March. Weekly downloads hit a high of 284K in mid-January, while active users peaked at around 1.35M during the same period.

Disney+ experienced a steady revenue stream, with weekly earnings reaching up to $221K in late January. Downloads were relatively stable, with a peak of 49K in late December. Active users saw a minor decline, starting at around 897K at the end of December and ending at approximately 829K by the end of March.

HBO Max: Stream TV & Movies exhibited consistent revenue growth, with the highest weekly revenue of $158K in early March. Downloads showed a strong start with 169K in early January but gradually decreased to 39K by the end of March. Active users remained fairly stable, hovering around the 530K mark towards the end of the quarter.

TikTok maintained a stable revenue trend, peaking at $112K in late January. Weekly downloads were consistent, ranging between 117K and 165K throughout the quarter. Active users stayed robust, fluctuating slightly around 5.7M.

Netflix reported a steady increase in revenue, with the highest weekly figure reaching approximately $60K in late February. Downloads showed a downward trend, starting at 119K in late December and decreasing to around 77K by mid-March. Active users saw a gradual decline from 4.4M at the start of the quarter to 3.6M by the end of March.

These insights are sourced from Sensor Tower, where more detailed analytics and trends can be explored.