Top 5 Entertainment Apps on Android in Egypt Q1 2022

In the first quarter of 2022, the top 5 entertainment apps on Android in Egypt showed varied performance across downloads, revenue, and active user metrics. Here’s a closer look at their performance.

Viu: Dramas, TV Shows & Movies from Vuclip Mobile Video had a dynamic quarter. Weekly downloads started at around 103K in late December 2021 but dipped to 47K by mid-January. However, they rebounded steadily, peaking at approximately 112K by the end of March. Weekly revenue showed consistent performance, fluctuating between $339 and $539, with a peak in late February. Active user trends saw a decline from 628K at the start of the quarter to 486K in late March, with a slight recovery to around 548K at the quarter's end.

ﺷﺎﻫﺪ - Shahid by MBC Group experienced significant fluctuations. Weekly downloads saw a notable spike to approximately 175K in the last week of March after a low of 34K mid-quarter. Revenue trends were impressive, with a sharp increase to around $6.9K in the final week of March from around $1.5K at the start of the quarter. Active users also saw a significant rise, starting from 220K and reaching 305K by the end of March.

Eshkhorly - اشخرلي, launched in March 2022, saw an initial surge in downloads with 265K in the first week, followed by a decline to 50K by the end of the month. Active users mirrored this trend, starting from 234K and peaking at 492K in mid-March before settling at 260K by the end of the month.

YouTube Kids from Google LLC maintained a steady performance. Weekly downloads ranged between 32K and 50K, with minor fluctuations throughout the quarter. Active users showed a consistent increase, starting at 199K and reaching 219K by the end of March.

Sango-Chat, Explore & Hangout from MQJC Technology had a stable quarter. Weekly downloads hovered around 32K to 42K, while revenue saw a steady trend with minor fluctuations, peaking at $323 in mid-February. Active users showed an increasing trend early in the quarter, peaking at 89K in late February before declining to 69K by the end of March.

These insights are derived from Sensor Tower data, offering a comprehensive view of app performance in Egypt. For more detailed analytics and trends, visit Sensor Tower.