Top 5 Entertainment Apps in the US: Q4 2021 Performance

In the fourth quarter of 2021, the top 5 entertainment apps on a unified platform in the United States showed varied performance trends in terms of weekly downloads, revenue, and active users. Here’s a detailed look at how TikTok, Netflix, Disney+, Peacock TV: Stream TV & Movies, and HBO Max: Stream TV & Movies performed.

TikTok

TikTok saw a significant increase in weekly revenue, starting at approximately $3.6M in late September and peaking at around $8.1M in the week of December 20. Weekly downloads fluctuated, with a low of about 1.2M in mid-October and a high of approximately 1.7M in early November. The app maintained a robust active user base, consistently around the 100M mark, with a peak of about 101.5M in late November.

Netflix

Netflix experienced a relatively stable revenue stream, starting at approximately $2.1M and ending the quarter at around $2.3M. Weekly downloads saw a notable increase towards the end of December, reaching over 843K. Active users fluctuated slightly throughout the quarter, with a low of around 32.7M in early December and a high of about 36.2M in the last week of the year.

Disney+

Disney+ had an impressive quarter with strong revenue growth. Weekly revenue peaked at about $12.5M in late November. Downloads also saw a significant increase, reaching approximately 866K in the final week of December. Active users showed a similar upward trend, peaking at around 13.1M in the last week of the year.

Peacock TV: Stream TV & Movies

Peacock TV: Stream TV & Movies showed varied performance with weekly revenue starting at approximately $1.8M in late September and peaking at around $2.6M in mid-December. Downloads saw a notable spike in mid-October, reaching about 946K, while active users increased from around 3.1M in late September to approximately 3.7M by the end of December.

HBO Max: Stream TV & Movies

HBO Max: Stream TV & Movies displayed strong revenue performance, peaking at about $10.8M in the week of December 20. Weekly downloads fluctuated, with a high of approximately 742K in the last week of December. Active users saw a significant increase towards the end of the quarter, peaking at around 7.9M in the week of December 20.

These insights are based on data from Sensor Tower, which provides more detailed analytics and trends for these and other apps.