AI Insights · Timothy · January 2022
Top 5 Entertainment Apps in Oceania, Q4 2021
In Q4 2021, the top entertainment apps in Oceania, including Disney+, Netflix, TikTok, Amazon Prime Video, and Paramount+, exhibited varied performance trends in downloads, revenue, and active users.
The fourth quarter of 2021 saw significant activity in the entertainment app landscape in Oceania, with five key players leading the charge: Disney+, Netflix, TikTok, Amazon Prime Video, and Paramount+. Here’s a closer look at their performance metrics.
Disney+ experienced fluctuations in weekly revenue, peaking at approximately $1M during the weeks of November 22 and November 29. Weekly downloads showed a notable increase towards the end of the quarter, reaching about 86K in the final week of December. Active users saw a steady rise, climbing from 2.2M at the start of the quarter to 2.6M by the end.
Netflix maintained a relatively stable revenue stream, with weekly earnings hovering around $160K to $170K. Downloads fluctuated, with a significant spike to 68K in the last week of December. Active users remained consistent, with minor variations, ultimately stabilizing around 4.9M by the quarter's end.
TikTok saw a substantial increase in weekly revenue, peaking at approximately $1M in the week of December 20. Downloads also saw an uptick, particularly notable with 97K in the same week. Active users, while experiencing minor fluctuations, remained strong, ending the quarter with around 7M users.
Amazon Prime Video showed consistent revenue figures, generally around $150K to $170K weekly. Downloads were relatively steady, with a peak of 39K during the last week of December. Active users exhibited a gradual increase, reaching approximately 455K by the end of the quarter.
Paramount+ demonstrated growth in revenue, peaking at around $129K in the week of November 22. Downloads saw a significant rise, particularly in mid-November, with a high of 47K. Active users grew consistently, finishing the quarter with nearly 99K users.
For more detailed insights and data, visit Sensor Tower.