Top 5 Entertainment Apps in Egypt Q4 2021: Unified Platform Performance

In the fourth quarter of 2021, the top entertainment apps in Egypt demonstrated intriguing performance trends across downloads, revenue, and active users. Here’s a detailed look at how TikTok, WATCH IT: Drama,Movies, Shahid - ﺷﺎﻫﺪ, OSN+, and حلم performed during this period.

TikTok had a remarkable quarter, with weekly revenue peaking at $117K in the final week of December. Downloads fluctuated, starting at 380K in late September and dipping to 212K in late November, before rising to 384K by the year's end. Active users showed a slight decline from 15.3M to 13.6M over the quarter.

WATCH IT: Drama,Movies saw a steady revenue stream, reaching up to $38.9K in mid-October. Downloads increased notably from 10.3K in late September to a high of 26.6K in early December, while active users varied, with a peak of 62K in early December before settling at 38K at the end of the quarter.

Shahid - ﺷﺎﻫﺪ experienced consistent growth, with revenue climbing from $10K in late September to $18.4K by the end of December. Downloads surged from 17.4K to 137.9K by late November, before tapering off to 74.4K. Active users soared, starting at 113K and reaching nearly 300K in early December.

OSN+ maintained a stable revenue, peaking at $6.2K in late December. Downloads showed a slight increase, beginning at 15.2K in late September and ending at 13.3K in late December. Active users grew from 65K to 61K over the same period.

Finally, حلم saw modest revenue growth, with a significant jump to $12.8K in the final week of December. Downloads increased from 629 in late September to 5.6K by the end of the year. Active users also rose steadily, from 1.9K to nearly 7K.

These insights are derived from Sensor Tower's comprehensive data analytics. For more detailed information and further insights, visit Sensor Tower.