Top 5 Books Apps Performance in South Africa, Q4 2021

In Q4 2021, the top 5 book applications on a unified platform in South Africa displayed diverse trends in weekly downloads, revenue, and active users. The data, sourced from Sensor Tower, provides insights into the performance of these apps.

Audible: Audio Entertainment experienced a stable weekly revenue, with figures fluctuating between $12.4K and $14.9K. Weekly downloads showed a slight upward trend towards the end of the quarter, peaking at 1.5K in the final week. The weekly active users remained relatively consistent, averaging around 32K, with a notable increase to 34K in the last week of December.

GoodNovel - Stories & Novels saw a gradual decline in weekly revenue from $11.3K at the beginning of October to approximately $8.2K by the end of December. Downloads also decreased over the quarter, dropping from 1.5K to around 1K. However, weekly active users showed a positive trend, rising from 6.8K to 8.2K by the end of the year.

Everand: Ebooks and audiobooks had a steady weekly revenue, mostly ranging between $2.1K and $3.3K. Downloads fluctuated but remained below 1K throughout the quarter. The number of active users hovered around 5.6K to 5.9K, with a slight dip to 5.4K in the last two weeks of December.

Dreame - Read Best Romance experienced a downturn in weekly revenue, starting at $10K and decreasing to around $5.8K by the end of December. Weekly downloads saw a decline, falling from 1.5K to approximately 1K. Active users remained relatively stable, averaging around 27K, with minor fluctuations throughout the quarter.

Radish Fiction showed a decrease in weekly revenue, from $6.6K at the start of October to about $5.8K by the end of December. Downloads dropped significantly, starting at 2.1K and falling to just over 500 by the end of the quarter. Active users also saw a decline, reducing from 5.2K to approximately 2.6K.

These insights provide a comprehensive view of the performance of the top 5 book apps in South Africa for Q4 2021. For more detailed analytics and trends, visit Sensor Tower.