Top 5 Books Apps in Ghana: Q4 2021 Performance

In the fourth quarter of 2021, the top 5 books applications in Ghana demonstrated varied performance across downloads, revenue, and active users on a unified platform. Here’s a closer look at how each app fared, based on data from Sensor Tower.

Audible: Audio Entertainment saw its weekly revenue peak at approximately $144 in mid-November. Weekly downloads showed a gradual decline from 274 in late September to 144 by the end of December. Active users fluctuated slightly, peaking at 1.39K in late November before settling at 1.34K in the final week of the year.

Webfic-Make Reading Fantastic maintained relatively stable revenue throughout the quarter, reaching a high of $743 in mid-November. Downloads peaked at 653 in early November but experienced a significant drop to 300 by the end of December. Active users mirrored this trend, peaking at 2.49K in late September and ending the quarter at 1.96K.

Everand: Ebooks and audiobooks had a peak weekly revenue of $103 in late November. Downloads were highest in mid-October at 317, before dropping to 79 by the end of December. Active users showed a general decline from 1.66K in late September to 1.50K by the end of the year.

GoodNovel - Stories & Novels experienced a peak in weekly revenue of $812 in mid-October, with a notable dip in early December to $450 before recovering to $581 by the end of the quarter. Downloads started high at 880 in late September but dropped to a low of 167 in late November, recovering slightly to 288 by the end of December. Active users peaked at 3.97K in late December, showing a steady increase throughout the quarter.

Wattpad - Read & Write Stories saw its highest weekly revenue of $257 in late October. Downloads consistently grew, reaching a peak of 1.21K in the final week of December. Active users showed a steady increase from 12.7K in late September to 13.6K by the end of December.

For more detailed insights and trends, visit Sensor Tower.