AI Insights · Timothy · January 2022
Top 5 Books Apps Performance in Africa Q4 2021
An overview of the top 5 books apps in Africa during Q4 2021, covering weekly downloads, revenue, and active users trends.
In Q4 2021, the top 5 books applications in Africa demonstrated varying performance trends across weekly downloads, revenue, and active users. Here's a detailed look at how each app fared during this period.
Audible: Audio Entertainment saw a consistent revenue flow, peaking at approximately $16.1K in the final week of December. Weekly downloads fluctuated, reaching their highest at 5.4K in the last week of December. Active users increased steadily from 52.6K to 59.4K over the quarter.
Everand: Ebooks and audiobooks experienced a stable weekly revenue, peaking around $5.2K at the end of November. Downloads saw a gradual rise, hitting a high of 4.4K in mid-December. Active users also showed a positive trend, growing from 25.9K to 31.2K by the end of the quarter.
GoodNovel - Stories & Novels had a mixed performance with revenue starting at $15.6K and dipping to $12.9K by the end of December. Downloads were volatile, with a low of 1.6K in late November, but rebounded to 4.2K in the year's final week. Active users fluctuated but ended the quarter slightly higher at 32.8K.
Dreame - Read Best Romance showed a decline in weekly revenue from $11.9K to around $7.6K by the end of December. Weekly downloads remained relatively strong, peaking at 10.2K in the last week of December. Active users increased from 92.2K to over 100.6K by the end of the quarter.
Radish Fiction faced challenges with declining weekly revenue, starting at $7.8K and ending at $6.7K. Downloads dropped significantly from 6.7K in late September to just over 1K by the end of December. Active users also decreased from 14.2K to 6.7K throughout the quarter.
These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower's platform.