AI Insights · Timothy · January 2022
Top 5 Entertainment Apps on iOS in Nigeria Q4 2021
In Q4 2021, Nigeria's top entertainment apps on iOS showed varied trends in downloads, revenue, and active users, according to Sensor Tower data.
In the fourth quarter of 2021, the top entertainment apps on the iOS platform in Nigeria displayed significant trends in weekly downloads, revenue, and active users. Here’s a closer look at the performance of TikTok, Netflix, DStv Stream, File transfer & Data Sharing, and MyDStv Africa.
TikTok
TikTok from TikTok Ltd. saw a substantial increase in weekly revenue, peaking at around $24.8K in the final week of December. Weekly downloads fluctuated, reaching a high of 53.5K in mid-October and ending the quarter with 46.7K downloads. The app's weekly active users showed a steady increase, growing from 542K at the start of the quarter to 573K by the end.
Netflix
Netflix, published by Netflix, Inc., experienced a modest rise in weekly revenue, with a peak of approximately $619 in the week of November 22. Weekly downloads remained stable, with a slight increase towards the end of the quarter, peaking at 10K in the final week of December. Active users also grew from 138K to 143K over the quarter.
DStv Stream
DStv Stream from Multichoice Support Services (Pty) Ltd showed varied weekly downloads, with a peak of 3.6K in late September and fluctuating thereafter. The app's weekly active users saw a general upward trend, increasing from 45K at the beginning of the quarter to 47K by the end of November, before slightly dropping to 43K in the final week of December.
File transfer & Data Sharing
File transfer & Data Sharing by Laxay Gajera maintained a consistent performance in weekly downloads, averaging around 1.8K throughout the quarter. The app's active users steadily increased from 9.1K to nearly 12K by the end of December.
MyDStv Africa
MyDStv Africa, also from Multichoice Support Services (Pty) Ltd, had fluctuating weekly downloads, reaching a peak of 5.1K at the end of September. Weekly active users saw a decline from 32K at the start of the quarter to around 25K towards the end, with a brief peak of 27K in late November.
The data presented here is sourced from Sensor Tower, providing a detailed look at the performance trends of these top entertainment apps in Nigeria. For more insights, visit Sensor Tower.