Top 5 Entertainment Apps on iOS in Brazil, Q4 2021

Throughout Q4 2021, the top 5 entertainment apps on iOS in Brazil showcased varying trends in downloads, revenue, and active users. Here is a detailed look at their performance, based on data from Sensor Tower.

TikTok saw a significant rise in weekly revenue, peaking at around $408K in early December. Weekly downloads remained robust, ranging from 98K to 179K, with a notable increase in the final weeks of the quarter. Active users showed a slight decline early on but rebounded to over 5.7M by the end of December.

Netflix experienced steady weekly revenue, fluctuating between $40K to $55K. Downloads varied, with a low of 78K and a high of 140K, showing some recovery towards the end of the quarter. Active users demonstrated resilience, climbing back to over 4.4M by the last week of December.

Amazon Prime Video had modest weekly revenue, peaking at $22 in early November. Downloads showed a downward trend initially but recovered to reach over 51K in the final week of December. Active users remained relatively stable, averaging around 260K to 280K throughout the quarter.

HBO Max: Stream TV & Movies displayed a consistent increase in weekly revenue, reaching approximately $110K by the end of December. Downloads showed a significant spike to over 102K in the final week. Active users also increased, peaking at over 500K towards the end of the quarter.

Globoplay: Novelas, séries e + had the highest weekly revenue among the top apps, peaking at around $507K in early November. Downloads varied significantly, with a high of 132K in mid-October and stabilizing around 28K towards the end. Active users showed fluctuations, peaking at over 700K in early November but settling around 580K by the end of December.

For more insights and detailed analytics, visit Sensor Tower.