Top 5 Entertainment Apps on iOS in South Africa Q4 2021

In the fourth quarter of 2021, the top five entertainment apps on the iOS platform in South Africa showed diverse trends in weekly downloads, revenue, and active users. Here’s a detailed look at their performance based on Sensor Tower data.

TikTok saw a significant increase in weekly revenue, starting at approximately $13.7K and peaking at nearly $23.7K by the end of December. Weekly downloads also followed an upward trend, rising from around 13.7K to a peak of 24.1K in the last week of the year. The app maintained a strong user base, with weekly active users fluctuating slightly but remaining around the 690K mark.

Netflix experienced a relatively stable revenue stream, ranging from $14.5K to $19.1K throughout the quarter. Weekly downloads showed a gradual increase, starting at 7.2K and ending at 8.2K. Active users for Netflix remained steady, hovering around 260K to 270K.

Amazon Prime Video exhibited a mixed performance with weekly revenue varying between $9.1K and $13.3K. Downloads fluctuated but showed an overall upward trend, increasing from 1.2K to 1.9K by the end of December. Active users for Amazon Prime Video grew steadily, rising from approximately 17.4K to 19.1K.

Crunchyroll had a modest performance with weekly revenue ranging from $1.5K to $2.4K. Downloads remained relatively stable, averaging around 300 per week. The app's active user count also showed consistency, staying close to the 5.3K mark throughout the quarter.

VeVe Collectibles displayed a unique trend with weekly revenue peaking at $12.6K in early November and stabilizing around $3.6K by the end of December. Downloads were relatively low but saw a peak of 350 in early November before settling down. Active users for VeVe Collectibles increased from 36 to 344 over the quarter, indicating growing interest.

These performance metrics highlight the dynamic nature of the entertainment app market in South Africa. For more detailed insights and data, please visit Sensor Tower.