AI Insights · Timothy · January 2022
Top 5 Entertainment Apps on iOS in Middle East Q4 2021
Analyzing the performance of the top 5 entertainment apps on iOS in the Middle East during Q4 2021, including metrics on weekly revenue, downloads, and active users.
In Q4 2021, the top 5 entertainment apps on the iOS platform in the Middle East saw varying trends in weekly revenue, downloads, and active users. Here’s a detailed look at their performance based on data from Sensor Tower.
TikTok experienced a steady revenue stream throughout the quarter, peaking at approximately $1.7M in late September and closing the year with around $1.6M in the final week of December. Weekly downloads showed an upward trend, reaching 192K in the week of December 20. Active users gradually increased from 8.6M in late September to 8.9M by the end of December, indicating consistent engagement.
Shahid's revenue fluctuated, starting at around $612K in late September and ending slightly lower at $535K in the final week of December. Downloads spiked to 57K in mid-October but generally hovered around the 25K to 48K range for the rest of the quarter. Active users saw a peak of 364K in early October but fluctuated, ending the quarter at approximately 310K.
Yalla - Group Voice Chat Rooms
Yalla's weekly revenue had some volatility, peaking at $167K in late September and stabilizing around $132K in the last week of December. Downloads remained relatively stable with minor fluctuations, reaching a peak of 3.1K in mid-October. Active users showed a slight decline over the quarter, from 42.8K in late September to 37.9K by year-end.
Netflix saw a steady revenue flow, starting at $137K in late September and ending the quarter at around $112K. Downloads decreased slightly from 63K in late September to 52K in the final week of December. Active users also saw a minor decline from 1.62M to 1.46M over the same period, indicating a consistent but slightly reduced engagement.
OSN+ had a consistent revenue stream, beginning at $96K in late September and ending the year at $80K. Downloads showed an upward trend, peaking at 23.8K in the last week of December. Active users fluctuated but generally increased, reaching a peak of 149K at the end of the quarter.
This data, sourced from Sensor Tower, provides valuable insights into the performance of these top entertainment apps. For more detailed analytics, visit Sensor Tower’s website.