Top 5 Entertainment Apps on iOS in Italy in Q4 2021

During the fourth quarter of 2021, the top 5 entertainment apps on iOS in Italy demonstrated varied performance in terms of downloads, revenue, and active users. Let's delve into the specifics for each app, based on data from Sensor Tower.

Disney+ saw its weekly revenue fluctuate throughout the quarter, starting at around $169K and peaking at approximately $205K in the final week of December. Downloads for the app also showed a significant increase, rising from 17K at the beginning of the quarter to nearly 38K by the end. Active users followed a similar upward trend, increasing from 585K to over 823K.

Netflix experienced a decline in weekly revenue, starting at around $115K and dropping to approximately $83K by the end of December. Despite this, downloads saw a notable rise, beginning at 32K and reaching up to 57K in the last week of the quarter. Active users for Netflix remained relatively stable, starting at 2.47M and ending at about 2.63M.

TikTok showed a strong upward trend in revenue, starting at $38K and reaching over $100K by the end of December. Downloads also increased from 32K to 74K during the quarter. The active user base remained robust, fluctuating slightly but generally maintaining around 5.5M users.

Amazon Prime Video had steady revenue figures, ranging between $28K and $37K throughout the quarter. Downloads fluctuated, starting at nearly 60K, dipping mid-quarter, and ending at about 40K. Active users showed an overall increase, rising from 701K to approximately 698K by the end of December.

Finally, Mediaset Infinity experienced varied revenue, peaking at $27K and ending the quarter at around $15K. Downloads fluctuated slightly, starting at 19K, with some dips and peaks, and closing at 19K. Active users saw a decrease, starting at 149K and dropping to 124K by the end of December.

For more detailed insights and data, visit Sensor Tower.